An Effective Guide to Help You With Broken Link Building

Broken link building has been a useful SEO technique for quite some time but companies often tend to overlook its advantages. If done correctly, this strategy can tremendously help business websites to get high authority links from education, government and organisation websites quickly.

What is broken link building?

This is a technique in which you can point out broken links on other websites that are no longer working and ask them for a link to your own website. Many times, the broken link leads to a 404 page. You can point out a niche where the link can be replaced with your website link and get good exposure for your site.

What makes it popular?

• SEOs believe that by pointing out broken links, they are contributing towards a better web. They help the webmaster deal with the issue of multiple broken links and improve the overall quality of the web.
• It is a value addition for the SEO. You help someone before asking for their help
• It gives fast results. Once you send a broken link email, you can expect your links to appear within 2 or 3 days on the pages
• It has yielded excellent results for many good link builders

How can you benefit from it?

1. Find pages with broken links

Spend some time to understand the concept and install plug-ins that will help you locate broken links on the web. Check my links and Domain Hunter Plus are two well-known plug-ins for finding dead links.

2. Generate better content

Once you have a list of broken links, check where you can replace it with better and improved content. Once you have something spectacular, shoot an email to the webmaster and wait for the replacement!

3. Reaching out is important

Timing is crucial when it comes to sending mails to webmasters. Have a defined format and keep it valuable so that they can make the necessary decisions in your favour.

Wondering if you should try this strategy? Make broken link building an ongoing task in your SEO plan. Since it is a scalable tactic, it helps you stay ahead of competition and gives good exposure to your website.

Innovative Website Designing Trends For 2015

With the industry of website designing, change is always in the air. Designers are always looking for new and innovative ways to catch customer attention and make a striking impact with their website. When designers think boldly, they can push the limits of interactions and engagements on a global scale. Here are a few latest design trends for 2015 that might transform our definition of modern websites.

Big is in – Making it big is the biggest transformation in website design and is the single most important principle in web design currently. There are two flavours in this web design trend – namely cinematic and book covers. While the first is inspired by TV ads and movies, the latter enhances the concept of a printed book or a beautiful catalogue cover.

Innovative Scrolling – Gone are the days of the regular scrolling on websites. Designers are now opting for different kinds of scrolling effects like horizontal or color scroll, adding an element of uniqueness to the website.

Let’s Think Outside The Box –Web designers have always wanted to think outside the box and though websites always followed rectangles in HTML and design, designers are now breaking the box. Layouts are now created without the box-like effect, giving them a completely new identity.

Google Maps Integration – Though this factor has been in the business for a while, more and more websites are opting for Google maps integration. With the customization options that Google provides, this is becoming increasingly interesting from the visual aspect as well.

Evolving Responsive Design – The web will soon become fully optimized for different view ports and therefore, responsive design is another trend that is here to stay.

Hidden Menus – As web design is going towards a minimalistic approach, many designers are hiding menus and they are only visible when you interact with an element on the top left or right of your screen.

With the constantly developing technologies, it is getting more and more interesting to embrace the new design trends that transform the industry.

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